The development history of the false eyelash industry in China can be traced back to the 1990s. Over the past few decades, it has grown from a niche market to a global hub for the production and export of false eyelashes.
Early Stage: Emergence (1990s)
In the 1990s, the false eyelash industry in China was just beginning. The production scale was small, and the technology level was low, primarily concentrated in small workshops in coastal areas. Due to limited market demand, products were mainly sold domestically, mostly handmade, with relatively simple varieties and styles.
Growth Stage: Rapid Development (2000s)
In the early 21st century, with the rapid development of China’s economy and the improvement of people’s living standards, the beauty and cosmetics market expanded rapidly. The demand for false eyelashes, as an important beauty product, surged. Many companies began to invest in the production of false eyelashes, gradually improving production technology and equipment, significantly increasing output and product quality. Meanwhile, Chinese false eyelash companies began to explore international markets, with exports gradually increasing. (Our Lash was in to Lashes Industry in this stage)
Prosperity Stage: Internationalization (2010s)
In the 2010s, China’s false eyelash industry entered a period of prosperity. Many companies improved product quality and production efficiency by introducing advanced production equipment and technology. Production bases such as Qingdao and Yiwu emerged, gathering numerous false eyelash manufacturers and forming a complete industrial chain. The integrated production model, from raw material procurement, production processing to packaging and sales, greatly reduced costs and enhanced market competitiveness.
Modern Stage: Innovation and Branding (2020s)
Entering the 2020s, China’s false eyelash industry continued to grow rapidly, making significant progress in innovation and branding. As global consumers’ demands for beauty products increased, Chinese false eyelash companies continuously innovated